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Ready to Scale Your Startup?

Simple Strategies to Win Your next 1000 Customers

Road map

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Founder And Influencer Videos/Podcasts

Introspection

Ready for an honest conversation with yourself? This introspection section offers a set of reflective questions designed to help you understand if entrepreneurship is truly the right path for you. From evaluating your risk tolerance to determining if you have the support needed, these questions guide you through every angle of self-reflection, so you can feel more confident about your next steps.

Real insights from successful founders. Watch videos and listen to podcasts featuring entrepreneurs sharing their experiences—wins, challenges, and tips—to help guide your journey.

Articles AND Blogs

In-depth resources for aspiring entrepreneurs. Explore articles and blogs that offer expert perspectives, deep dives into startup strategies, and personal stories to help you make informed decisions.

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Journey  Begins

INTROSPECTION

1. What does growth look like for my startup over the next 6, 12, and 18 months?
Growth isn’t just about moving fast—it’s about moving with purpose. Take a moment and ask yourself: What does meaningful growth look like for my startup in the short, medium, and long term? You might be tempted to aim for massive user growth, but is that really what your business needs right now? Maybe your first priority should be refining your product or increasing customer engagement.

Start by breaking it down: Where do I want to be in 6 months? Maybe that’s gaining your first 1,000 customers or improving retention by 20%. Then ask: What needs to happen in 12 months? Is it entering new markets or launching a new product feature? Finally, what’s the big vision for 18 months from now? Think in terms of scaling—do you need to grow your team, expand operations, or reach profitability? Defining clear milestones for each phase gives you focus and a path forward.

2. Am I focusing on the right type of growth—user base, revenue, market share, or all of the above?
Here’s where introspection really comes into play. What type of growth will move the needle most for my startup right now? It’s easy to think that growing your user base is the only metric that matters, but does it truly reflect the success you’re looking for?

Take a step back: Am I prioritizing user acquisition without considering how much revenue each user brings in? If that’s the case, you might find that you’re attracting users, but your profitability isn’t improving. Maybe your focus should be on increasing customer lifetime value (LTV) instead of just growing numbers. Ask yourself: Would boosting market share in a specific region or niche deliver better results than focusing on a larger, more competitive market? The right type of growth depends on where your business is right now, so ensure your focus aligns with what will actually propel your company forward.

3. What does success look like at each stage of growth?
Success can look very different depending on your timeline. What does success mean for me at each phase—short-term, medium-term, and long-term? In the first 6 months, maybe success is hitting your early customer acquisition targets, testing product-market fit, or securing key partnerships. This phase is often about building a foundation.

Then, look ahead to 12 months: Have I started to generate meaningful revenue or expanded into new markets? By this point, success might look like improving your margins, onboarding new talent, or getting traction in your go-to-market strategy.

At 18 months, the vision gets even bigger: Am I scaling effectively, without sacrificing quality or burning through cash? Ask yourself: Am I reaching profitability, expanding my product offerings, or positioning the company for future rounds of funding? These stages shouldn’t just be about growth for growth’s sake—they need to align with your broader business goals.

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Articles

We've curated links to insightful articles from across the internet to help you dive deeper into the topic.

Books

We've gathered a selection of books to help you gain a deeper understanding of the topic.

How to Grow a Small Business: growth marketing for startups (Part I)
11:02

How to Grow a Small Business: growth marketing for startups (Part I)

Picking the right marketing strategy when you’re starting up can be the difference between success and failure. Slidebean is here to help ► Lessons on detailing the most effective strategies at each stage of your business. ► Our lessons also warn you about marketing traps that many entrepreneurs fall into. ► Frameworks & templates to build your perfect Go to market strategy ► 1 on 1 time with experts to validate your strategy & more… Our Community gets 30% Discount on their Slidebean Subscription. Get started now: Use code ‘SLBYTCOMMUNITY’ or check out https://youtube.slidebean.com/get-customers Are you ready to pitch to investors? We can help ► https://slidebean.com/pitch-deck-consulting-services?utm_source=youtube&utm_medium=description&utm_campaign=grow_i Subscribe to our FREE weekly startup newsletter ► https://slidebean.com/newsletter?utm_source=youtube&utm_medium=description&utm_campaign=grow_i -- In this video, we cover: -Growth at the early stages: 02:11 - Growth = Product: 02:27 - Do not Hire an Agency: 02:54 - Growth Costs are not an Expense: 03:27 - Be prepared to spend money: 04:08 -Unit economics: 05:35 - CAC: Cost of Acquisition 05:46 - Cost per Sign Up or cost per Download: 06:09 - Lifetime Value: 06:21 -Basic Growth Tactics: 07:30 -The Growth Marketing or Growth Hacking mindset: 09:39 Resources ► Traction: How Any Startup Can Achieve Explosive Customer Growth: https://amzn.to/2lkVLnk Slidebean Presentation Service 📣 Our Youtube subscribers get a 10% off in our Design Services: https://checkout.slidebean.com/community?utm_source=youtube&utm_campaign=grow_i&utm_medium=description About Slidebean: Slidebean is a platform for founders to scale their startups. Our platform offers everything you need to build your startup, your pitch deck, set up your company, and start gaining traction. Our team of experts can also help you write and design your pitch deck and build the financial model for your startup. #smallbusiness #GrowthMarketing #startups Follow us Twitter: http://twitter.com/slidebean LinkedIn: http://linkedin.com/company/slidebean Instagram: http://instagram.com/slidebean Facebook: http://facebook.com/slidebean Follow Caya Twitter: http://twitter.com/cayahere LinkedIn: https://www.linkedin.com/in/caya/
How to Grow a Small Business: growth marketing for startups (Part II)
09:14

How to Grow a Small Business: growth marketing for startups (Part II)

Ready to scale your business successfully? Here’s how Slidebean can help you scale your business: ► Build your Go to Market strategy ► Presentations & Frameworks to set a culture of performance ► Deals on recommended tools for like Recurring, Justworks, and Brex & more… Our Community gets 30% Discount on their Slidebean Subscription. Get started now: Use code ‘SLBYTCOMMUNITY’ or check out https://youtube.slidebean.com/scale-my-business Are you ready to pitch to investors? We can help ► https://slidebean.com/pitch-deck-consulting-services?utm_source=youtube&utm_medium=description&utm_campaign=grow-part2 Subscribe to our FREE weekly startup newsletter ► https://slidebean.com/newsletter?utm_source=youtube&utm_medium=description&utm_campaign=grow-part2 Today we are going to talk about startup growth. This is part two of our growth video: https://www.youtube.com/watch?v=k2rpBhMY0ys The reason I know any of this is because I'm the CEO of a company called Slidebean, and for our first few years, I handled most of our initial marketing experiments. In our last video, we talked about the 19 growth channels available in the world, so in this episode, I am going to talk about the ones that we've tried, the ones that failed, and the ones that worked. This is how to grow a small business, part II. Big disclaimer, these tactics apply to our particular case: a SaaS company with a presentation design product that saves (a tremendous amount) of time. These might or might not apply to you, but hopefully, they can give you some ideas. #startups #Smallbusiness #marketing -- About Us: Slidebean is a platform for founders to scale their startups. Our platform offers everything you need to build your startup, your pitch deck, set up your company, and start gaining traction. Our team of experts can also help you write and design your pitch deck and build the financial model for your startup. ---- Follow Slidebean: Facebook: https://www.facebook.com/slidebean Twitter: https://twitter.com/slidebean Instagram: https://www.instagram.com/slidebean Linkedin: http://www.linkedin.com/company/slidebean ---- Follow Caya: Linkedin: https://www.linkedin.com/in/caya/ Facebook: https://facebook.com/caya.photo/ Youtube: https://www.youtube.com/cayaphoto Instagram: https://www.instagram.com/caya.photo/
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